FASO launched by KPR Mill Limited in 2019, KPR is one of the Leading Textile Conglomerates in India with diversified business focus spanning across Yarn, Fabrics, Garments, Sugar, Power Generation, Ethanol, Automobiles Retail and Education. Its quest for quality, excellence, transparency and good governance consistently ranks KPR as one of the Top 500 Listed Companies in India.
KPR has earned a great deal of experience over the last 40 years to produce an indelible mark in the textile landscape FASO, Italian at Heart. It stands for aspiring design innovation inspired by the Italian style and design of crafting clothes. FASO as a brand is curated after doing an extensive research on customer’s need and comfort.
FASO aims to provide 100% super fine combed organic cotton which is skin friendly, smooth, soft and luxury. FASO also offer sustainable fashion movement and process of fostering change to fashion products and the fashion system towards greater ecological integrity. The goal is to have Customers enjoy the comfort and durability in both innerwear & athleisure.
To make FASO a customer centric Brand within Men, offering the World class 100% Organic cotton Innerwear & Athleisure products, and live the dreams of achieving ONE FASO GARMENT in EACH INDIAN WARDROBE by 2025.
To strive & preserve the delicate balance in the environment through our acts in Business. We achieve this by manufacturing our Innerwear from 100% Organic Cotton, encouraging our farmers to live each day with extreme Pride & Fulfilment to a larger cause – The Preservation of Mother earth.
CORE VALUES PROPOSITION
Committed to Environment, Affordable, Comfortable & Durable.