FASO,Italian at Heart. It stands for aspiring design innovation inspried by the Italian style and design of crafting clothes.
FASO as a brand is curated after doing an extensive research on customer's need and comfort. The need of the hour is nature oriented fashion that is toxic free and aims to provide 100% super fine combed organic cotton which is skin friendly, soft and luxury.
Organic cotton has benefits for the consumer as well. Wearing chemical-free organic cotton clothing reduces an individual’s exposure to toxic chemicals, and is especially beneficial for those with chemical sensitivities and allergies.
FASO also offer sustainable fashion movement and process of fostering change to fashion products and the fashion system towards greater ecological integrity. The goal is to have a system which works for humanity and the environment without leaving a negative footprint. All garments are made from 100% organic textiles philosophy that is applied to every aspect of the brand.
To make FASO a customer centric Brand within Men & Women, offering the World class 100% Organic cotton Innerwear & Athleisure products, and live the dreams of achieving ONE FASO GARMENT in EACH INDIAN WARDROBE by 2025.
To strive & preserve the delicate balance in the environment through our acts in Business. We achieve this by manufacturing our Innerwear from 100% Organic Cotton, encouraging our farmers to live each day with extreme Pride & Fulfillment to a larger cause – The Preservation of Mother.
CORE VALUES PROPOSITION
Committed to Environment, Affordable, Comfortable & Durable.